Way back in Feb/Mar of this year I posted here on the blog about a video I anticipated would go viral on youtube. It was the very first of a series of Old Spice ads featuring Isaiah Mustafa as the Old Spice guy that caused a sensation last week when Old Spice kicked off an […]Read more "Follow up to “the Old Spice effect”"
I’m featuring on The Social Penguin blog this week, talking about the rise of Egosurfing and why it’s not just for the narcissists among us. It features some really insightful research by the Pew Research Centre on managing your internet image. Check it out here.Read more "Guest blogging at the Social Penguin again."
I’m featuring on The Social Penguin blog this week, delving in to the Black Art of Twitter Analytics. It’s a really interesting article that also looks at the numbers behind social media marketing campaigns in a small business. Check it out here.Read more "Guest blogging at The Social Penguin this week"