*UPDATE* Whoopie Pie Recipe can now be found here It’s been almost a month of baking every weekend and I still haven’t nailed down a recipe I’m happy with. The photo above was from my very first batch which I was reasonably pleased with, problem is I totally adjusted the recipe I was working from […]
Read more "The perfect whoopie pie recipe is eluding me"I’m featuring on The Social Penguin blog this week, talking about the rise of Egosurfing and why it’s not just for the narcissists among us. It features some really insightful research by the Pew Research Centre on managing your internet image. Check it out here.
Read more "Guest blogging at the Social Penguin again."Last month the The Social Penguin blog were kind enough to post an article I wrote on Illegal Jacks use of social media to promote their burritos with a massive 1000 burrito giveaway. I’m posting it here in full for those of you who missed it, but please check out the original post for its […]
Read more "The (completely transparent) Black Art of Twitter Analytics’s – Illegal Jacks style."So I am a nosy inquisitive person full of random thoughts, and I wondered how useful Twitter lists could be at giving you an indication of the keywords people associate with your brand, picking Starbucks to poke around as I thought I could easily identify their core business. (In case you don’t know, they sell […]
Read more "Turns out Twitter Lists aren’t a great source for researching your brand’s keywords…go figure."The international launch date for the iPad is fast approaching and I feel like the whole world is buying one except for me. I am constantly overhearing excited fellow geeks talking about how much memory they are going to get or debating the merits of its wi-fi capabilities. I’m honestly starting to feel like I’m […]
Read more "I’m told I need an iPad, I’m not sure why?"Last week the unthinkable happened…my iPhone screen cracked and Apple do not cover accidental damage as part of their waranty, so a whopping £130 repair bill for me. However when I popped in to the Apple Store in Birmingham at the weekend the nice Genius Bar guys said they would fix it for free since […]
Read more "The Apple boys came through for me"I’m featuring on The Social Penguin blog this week, delving in to the Black Art of Twitter Analytics. It’s a really interesting article that also looks at the numbers behind social media marketing campaigns in a small business. Check it out here.
Read more "Guest blogging at The Social Penguin this week"Ross Brown, fellow #EdCM attendee, has recently started a heated debate on Twitter when he tweeted looking for advice on his CV and asked “Is is wrong to say I am a ‘generalist’ in my CV personal statement?” The consensus seemed to point towards, whoa you don’t want to call yourself a generalist, and being […]
Read more "What’s wrong with being a “Generalist”?"An excellent example of small businesses getting social media right. Illegal Jacks was the place to be in Edinburgh today, if you wanted a free burrito that is. Today was #Jacksfreeburritos day with the restaurant giving away 1000 free burritos to anyone who walked through their door. Thanks to successful promotion on Twitter and Facebook […]
Read more "#JacksFreeBurritos goes down a storm on Twitter"If you are one of the three people who I know read my musings on here (thanks guys you make this an actual blog and not just my own private diary) you’ll remember I had a plan to try and ingest as much knowledge as possible on the issues of SEO/PPC and digital marketing via […]
Read more "So yea the reading hasn’t gone *quite* to plan"
A Random Encounter 